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Web Site Development Case Study

Wilfrid Laurier University

Client: Wilfrid Laurier University
School of Business & Economics
Industry: Education, University
Project: Web site re-development

The company
Located in Waterloo, Ontario, the Laurier School of Business and Economics is one of Canada's leading business schools. With more than 3,000 students enrolled in part-time, full-time, diploma, undergraduate and graduate programs, it is also one of the largest. The School has more than 85 full time and 65 part time faculty.

The challenge
When Emerge2 was approached, WLU’s School of Business had an existing web site that they wanted re-designed and re-focused. Their primary goal was to publish a resource that would establish the school as a desirable educational destination for students. In addition, the site had to serve as a tool for content administrators and faculty for easily publishing information and keeping the site updated.

The solution
Catering to a variety of audiences, the WLU site that we designed is very professional, while at the same time clean and uncluttered. An intuitive navigational system places general navigational elements in a consistent right-hand bar, while placing contextual links at the top of every page, making it very easy for users to rapidly sift through the 100-plus pages to find the information they want. Some of the areas, such as the Faculty Finder, feature integration with back-end databases.

WLU administrators keep the web site updated through a variety of tools that we developed, resulting in content that is always fresh.

Services provided
Web site design
Application development
Training

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