Client Portfolio
Partial Client List		Emerge2 Case Studies

Web Site Development Case Study

Client:	Custom Leather Canada
Industry:	Manufacturing, apparel
Project:	Web site development

The company
Custom Leather is the largest and one of the oldest men's belt manufacturers in Canada. They began producing consumer leather products in 1949 and currently produce belts for companies such as Christian Dior®, London Fog®, Van Heusen®, and Levi's®. They employ approximately 100 people in a 70,000 sq. foot facility in Waterloo, Ontario.

The challenge
Custom Leather needed a vehicle to support their large retail distribution channel, and to support their off-line advertising and marketing initiatives in both Canada and the United States. In addition, key elements of the web site would require regular updating and maintenance.

The solution
The resulting site supports the Custom Leather brand and provides their retailers (distributors) with an additional promotional and marketing mechanism to leverage in the crowded apparel market.

The interface is clean, product-oriented and very simple to navigate. Use of a pop-up product slideshow allows users to quickly peruse their catalog of products, and the "Where to Buy" locator service makes it simple for end-consumers to find a retailer local to them based on their postal or zip code. Custom Leather maintains the companies contained in the locator database through a private, web-based administration tool.

Services provided
Web site design
Application development
Application hosting

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